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An actor who makes films for the masses and is definitely a People’s Man, Salman Khan has turned tables with every move he is making to keep his next, Jai Ho, in news. After making sure that he convinced his presenters to cut down on the film’s publicity budget and offer the remaining for the help of the needy, he even asked Sunil Lulla from Eros International to make sure that ticket prices are not sky rocketing.


Salman Khan in a still from Jai Ho

Salman Khan in a still from Jai Ho


With Chennai Express reportedly hiking the prices by about 5 to 10% and then Krrish 3 following suit, increasing it by a further more amount, it was Dhoom 3’s hugely expensive tickets which made news. But Salman wants his films to be available to all the masses and does not want to go the Dhoom route this time. He wants to ensure that the ticket prices are kept low so that everyone gets to enjoy the film.


Although he values the fact that box office numbers are hugely important today, given that with each film, the stakes are increasingly higher, he also does not want to snatch away his film from the realms of the common man.


Surprised at the recent development, Sunil Lulla, asked his team to do the modulations and hence come out with an appropriate solution. The presenters have given a nod to Salman’s demands and mentioned that the ticket prices would be reasonable and would not be as high as Dhoom 3/Krrish 3/Chennai Express. Hence this can now put a smile to most ardent movie buffs. And not just that, this serves as the perfect tamacha on the producers who make every move to ensure their film is a huge blockbuster!


Salman bhai ki Jai Ho!


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